Brand Guidelines

The Conveyal logo borrows symbols from stylized transportation maps, conveying technology development for the transportation sector.

Conveyal is actually a word! It's an uncommon variation of conveyance as in ‘a mode of conveyance.’

DOWNLOAD: EPS PNG

Avoid using JPEG compressed versions of the logo.

Icon Usage

The Conveyal logo can be used in blue or black when grayscale.

Steer away from inversion when possible.

Do not rotate, edit , flip, color, obstruct, add effects to, or warp the icon.

Leave a buffer around the edges of the logo that is at least 150% the size of the logo.

Use pre-rendered logo and logo +text images with similar layout/spacing constraints as below:

Make sure to feature the company name in black when paired with the logo icon.

Colors

Use our shade of BLUE as the primary color — feel free to pair with black, grey or white.

Typography

Gill Sans is our primary typeface for headline text. Allow for a kerning of at least 25 and a line-height of 22pt at 18pt font size.

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Use Open Sans, Google Webfont, for paragraph text. Allow for a line-height of 17pt at 14pt font size.

A B C D E F G H I J K L M
N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m
n o p q r s t u v w x y z
0 1 2 3 4 5 6 7 8 9 ! @ # $ % ^ & * (